Tag Archives: writing

What’s the problem?

Hello Winston, I refer to your editorial, “Why stoop so low?”, in the April 2004 issue of CHIP magazine. So, your competitors have been bad-mouthing CHIP? Welcome to the real world. Ever been to a Sun Microsystems or Microsoft event? Perhaps even an Oracleor PeopleSoft briefing? That’s what competition is all about. Even those fellas… Read More »

To be honest with you

Old habits die hard. Even more so is the habit of flogging marketing buzzwords at the drop of a hat.In a recent worldwide survey of 5,000 people in more than 70 countries by The Plain English Campaign, an independent group “fighting for crystal-clear language and against jargon, gobbledygook and other confusing language”, phrases like “at… Read More »