Tag Archives: opinion

Cheating

A friend shared my sentiments about shooting at ISO 100 (“Old habits die hard“) and mentioned that “when I go to [ISO] 400 I feel like I’m cheating”. Well, I’m not sure about that being considered cheating. There are certainly more ways to cheat in post processing than the simple act of pushing up the… Read More »

Lazy & ineffective ad design

This half-page ad by Lane Crawford suffers from poor execution with amateurish use of font and font effects (oh wait, maybe they did it deliberately), and no USP mentioned. A waste of ad budget, made worse by the fact that it has been published a couple of times. Facebook Twitter Pinterest LinkedIn Pocket WhatsApp Telegram… Read More »