Marketing ingenuity: make claims that are impossible to prove
Ok, a Blu-ray Disc “guaranteed to preserve data safely for over 200 years” is a claim that may not exactly be impossible to prove, but would you (or your descendants) even bother? Delkin Devices, manufacturer of the Archival Gold BD Recordable media, says that its patented “phase-change” recording materials allow the discs to withstand the… Read More »